“For me good art does nothing more than fill a blank wall… Great art on the other hand inspires, challenges and ultimately teaches us about the world we live in and how we play a small role within it. Adding a little sparkle along the way by framing it perfectly doesn’t hurt either.”
If skipping Maths and English class throughout my school years (which I feel some regret over now 😉 ) to free up more time in the art room constitutes creative passion, then it’s safe to say I am extremely passionate about creativity. Since the day I could hold a coloured pencil or paintbrush, I’ve had a strong affiliation with the world of design and have found ways to absorb myself in it ever since.
I believe great design starts in the home and should appear effortless, authentic and reflect the passions of the people that reside within it. Whether you dedicate a wall to generations of family photographs; hang an historical heirloom in pride of place, or rest your head upon your pillow under a calming landscape… for it to work, it has to be appropriate for the space and framed perfectly, or the balance in the room shifts.
Art will always remain unarguably subjective. But no matter the type of art, if it’s framed well, does far more in my opinion than simply fill a blank wall. It cleverly zones a space within the home. It gives a room or hallway purpose and perspective. It creates drama in an entry or foyer and ultimately sets the tone of the environment we call home.
It’s because of this synergy to the interior that a sub branch within the company was created in 2013. By blending the 2 worlds of Art and Interiors together, we’ve been able to provide additional and complimentary services to our customers. Offering direction and advise in soft furnishings, lighting, furniture and commissioned pieces, has proven popular amongst our regular clientele who have expressed it’s been a welcomed addition to our business.
This vision has had a huge impact on how the overall growth at In The Picture has evolved. Over the past 2 decades we’ve chosen to regularly interact with our clientele by providing them with unique customer experiences including;
– Creative workshops – “How to blend the world or art and interiors”
– Exhibitions supporting local artists
– VIP product launches on new products and services
– “An evening with the artist” – Showcasing local talent
– Jenny’s “Art & Interior tips and tricks”